Lead Friendly

Case study · Auto dealership

Northwest Auto Empire put an AI sales agent in front of 116 vehicles — in one afternoon

A Washington used-car dealership replaced its brochure website with an AI-staffed digital showroom on Lead Friendly: live inventory, an AI agent that answers and books after hours, and lead capture that is TCPA-compliant by construction. Live at nwautoempire.com.

First days live — July 3, 2026 to July 6, 2026

167

showroom page views

8

AI agent conversations

2

leads captured with consent

1

appointment booked by AI

Numbers are real platform data for this dealership as of July 6, 2026, days after launch. We publish early and update — no projections, no composites.

What Lead Friendly built for one dealership

116-vehicle digital showroom

Full inventory synced from the dealer's stock with search, filters, and a detail page per vehicle — each with structured data so Google and AI assistants can read the lot.

Sofia, the AI sales agent

A popup AI agent that answers inventory questions grounded in the live stock list, captures the shopper's contact info, and books appointments — after hours included.

TCPA-compliant capture, built in

Every lead Sofia captures records express written consent — timestamp, IP, and consent language — before any follow-up call or text is allowed to fire.

Financing + sell-your-car intake

Dedicated financing and trade-in pages feed straight into the dealer's pipeline as structured leads instead of email blobs.

Bilingual pages

English and Spanish legal + sales pages, matching how the dealership actually sells.

SEO + AI-search ready

Per-vehicle schema, a 109-URL sitemap, and llms.txt so the lot shows up in both classic search and AI answers.

Your lot could be answering shoppers tonight

Pick your industry, paste your website, and Lead Friendly builds the showroom, the AI agent, and the compliant follow-up for you.